PM Karaoke Lounge
THE CHALLENGE
Remy Martin wanted a luxury event that catered to Asian American taste, style and sensibilities while highlighting Remy's fine Cognac.
THE STRATEGY
PM Karaoke Lounge was conceptualized on a Wednesday night promoting Karaoke Night singing with the Prestigious Models. Our weekly promotion was activated for 3 consecutive months. We provided the Event Decor, Singers, and DJ's with VIP GuestList booking Tables with Bottle Services every Wednesday.
THE SERVICES
- Experiential Marketing & Grassroots Sampling
- Brand Education & Training to all the staff & models
- Staffing including Models with hostess and singers
- Creative Ideation & Design, Insight Driven Creative - including signage, bars and gifting
- Event Production - Setup, Breakdown and manage all the rentals and vendors logistics for the Remy brand.
Read MoreRemy Martin wanted a luxury event that catered to Asian American taste, style and sensibilities while highlighting Remy's fine Cognac.
THE STRATEGY
PM Karaoke Lounge was conceptualized on a Wednesday night promoting Karaoke Night singing with the Prestigious Models. Our weekly promotion was activated for 3 consecutive months. We provided the Event Decor, Singers, and DJ's with VIP GuestList booking Tables with Bottle Services every Wednesday.
THE SERVICES
- Experiential Marketing & Grassroots Sampling
- Brand Education & Training to all the staff & models
- Staffing including Models with hostess and singers
- Creative Ideation & Design, Insight Driven Creative - including signage, bars and gifting
- Event Production - Setup, Breakdown and manage all the rentals and vendors logistics for the Remy brand.